SEO Starting Point

Where to begin your Site’s SEO

In order to have ranking success for your site and your primary phrases, you must place these phrases (keyword/keyword phrase) into important SEO Element components of your web page, content and HTML code.  These related keywords will be used through out the Search Engine Optimization process and used in the SEO Elements like page titles, alt tags, and associated meta tags. They also play a major role in the page ranking of the “On-Screen” content.

What Keyword/Phrases is your site and page targeting?

This is the first question you need to answer when you start to optimize your site…What Keyword/Keyword Phrase do I want to target on this page?

This is know as Keyword Research Analysis

On-Page SEO Elements

  • HTML page titles
  • Meta descriptions
  • Meta Keywords
  • Keyword density in the content copy
  • Canonical Tags
  • Image’s Alt tag
  • Position of primary copy
  • Length of primary copy
  • URL Structures
  • Competitor Research
  • Page URL
  • H Tags
  • HTML Sitemap SEO
  • XML Sitemap SEO
  • Internal linking structure
  • Keyword Research
  • Onsite Social Media SEO
  • Structured Data SEO
  • Ecommerce SEO
  • Hreflang Tags
  • Website Hierarchy
  • 301 Redirect Chains
  • Internal Linking
  • How easy is it for spiders to craw your site
  • Robots.txt
  • Product Markup
  • Page Load Speed Optimization